News & views

New report: Tech In Review: 21-22

We’ve launched our Tech In Review: 21-22 report series and hub!

We bring together analysis of European tech in 2021 and thinking around the themes that shaped the industry. With actionable advice and insights to help you understand the market context for the technology sector in 2022. 

2021: Issues & Trends For Tech

2021: Issues & Trends For Tech

2021 brought both new challenges and old issues to the table for technology companies. This extract from our report covers five of the emerging trends we say developing in 2021.

2021: A Boom Year For European Funding

2021: A Boom Year For European Funding

2021 has been another record year for European startup funding. This extract from our report looks at where the money has come from and where it’s gone.

Q&A: Leicester Startups

Q&A: Leicester Startups

We speak to the team from Leicester Startups about regional developments in the UK’s technology sector.

The innovation outlook for 2022

The innovation outlook for 2022

Elliot Mulley-Goodbarne looks into the hunt for innovation in 2022, and why it may be the most competitive for a long time.

How can tech bridge ethical gaps in 2022?

How can tech bridge ethical gaps in 2022?

This blog is part of our Tech In Review: 21-22 report series. Head to the hub to access the reports, insight and analysis. This article is written by Virginia MatthewsThe race between London and Brussels to pass the toughest new laws on big tech has already spawned...

Founder Q&A: Albert Pujol, AI Shepherds

Founder Q&A: Albert Pujol, AI Shepherds

We speak to founder Albert Pujol, founder of AI Shepherds. We ask him about the opportunities for the AI sector in 2022, highlights from 2021, remote work, and AI Shepherds goals for the year ahead.

2022 Forecast: 5 Themes For Tech

2022 Forecast: 5 Themes For Tech

We can’t predict the future, but based on our analysis our 2021 there are six key themes we believe will shape the technology sector in 2022. Read our post to find out what they are, from regulation to the development of the metaverse.

5 Moments That Shaped Tech In 2021

5 Moments That Shaped Tech In 2021

2021 was a big year for European and global tech. This blog breaks out 10 key moments from around the world, what they meant for tech in 2021 and how they set the stage for 2022.

2022 Founder Priorities

2022 Founder Priorities

Where should founders be focussing their external priorities in 2022? Our blog provides an essential guide.

Navigating Tech Marketing – the 2022 Outlook

Navigating Tech Marketing – the 2022 Outlook

This blog is part of our Tech In Review: 21-22 report series. Head to the hub to access the reports, insight and analysis. After the seismic events of 2020, 2021 brought fresh challenges to the technology market – and saw the unwelcome return of some old issues. Our...

Why executive profiling is key for high-growth businesses

Why executive profiling is key for high-growth businesses

What is executive profiling? Executive profiling is one of the most underused communications tools that start-ups and tech companies have in their tool box. It's something that many leaders will instinctively look to do when they're creating their company's internal...

Leveraging Marketing During An Early Stage Funding Round

Leveraging Marketing During An Early Stage Funding Round

Industry data suggests more than 700 pre-seed, seed or Series A funding rounds have completed in Europe this year. That means hundreds of companies competing for the same funds, customer budgets and voice in the market as you. You need to find a way to stand out and...

What did the 2021 UK budget deliver for the UK technology sector?

What did the 2021 UK budget deliver for the UK technology sector?

This was always going to be a difficult budget. In this briefing note we take a closer look at what the Government has set out. Our focus is on changes for investment, innovation and the technology sector. Especially in the event of a K shaped recovery the budget...

3 Reasons Marketing Should Be Top Of Your Start Up Launch List

3 Reasons Marketing Should Be Top Of Your Start Up Launch List

We recently worked with a start up on their launch activation. They were working on a major pivot for their product, so wanted to make sure they were building momentum before release. Some founders think marketing is something to work on once everything else is up and...

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